Interview with Rachel, owner of ROOFF

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June 18, 2010 by Cristina S. | Comments (1)

Rachel van der Ploeg started with a dream written on a piece of paper. Several years later she is conducting a successful production office in Amsterdam.

ROOFF is a full service production office with over 12 years of experience producing photo shoots (commercial, editorial & projects) and film (commercials & videos). They provide you a full service production fit to your request: regarding approach, quality, atmosphere, efficiency and budget! ROOFF can arrange the production from the beginning to the end or just a part of it. Their motto: ” Strong execution makes a strong idea a better idea”. Read her interview below:

How would you describe your business in exactly three adjectives?
Passionate, Punctual, Personal

What are your most popular products or services?
I do not have a most popular service. It is always a package people ask for.

People may be surprised to know…
…that I can’t do all just by myself.

What or who inspired you to start your business?
Myself. I always dreamed about owning my own business. When I was 20 years old, I wrote all my dreams on a small letter. One of them was to own my own business before by the time I was 35. So in the year I turned 35, I started working on my plan and quit my job. 6 months later, that dream came true.

Who is your role model or mentor?
If I really have to pick somebody than it is my mom: she is a very strong woman. Who does the things because she wants to and not because people expect it.

What business mistake have you made that you will not repeat?
That I say ok to every job eventhough my agenda is full.

How do you spend your free time?
Having fun with my boyfriend, the kids, family, friends & my little dog Monster. Shopping, traveling, dining..

What is your indulgence?
My indulgence is spoiling myself. Shopping, a nice walk, a good book, music, good food, etc…..Me time!!!!

Where is your favorite place to go with your girlfriends?
As long as I am with my friends it doesn’t matter where it is.

One Response to “Interview with Rachel, owner of ROOFF”

• Melody Says:
  
  June 30th, 2010 at 10:45 am

  Rachel is a Superwoman!

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