We’re CRAVE-ing WAX

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May 28, 2010 by Laura Scholz | Comments (0)

WAX is Atlanta’s first waxing studio providing full body waxing services for women and men. They are committed to their clients’ health and cleanliness and NEVER recycle or «double dip».  They focus on one thing only – waxing – and have developed a reputation for having the best technique and the best products in the city.  By keeping their focus on those two areas they are able to provide their clients with the ultimate waxing experience every time.  Perfectly clean.  Perfectly modern.  Perfectly WAXed.

WAX was recently named “Best Brow Wax” in Atlanta by Jezebel Magazine AND featured in Allure Magazine!  Check out their feature on page 156 of the May issue!

How would you describe your business in exactly three adjectives?
Sophisticated, Modern and Skilled.

What are your most popular products or services?
The three B’s – brows, bikini’s and Brazilians.

People may be surprised to know…
We mix our own after treatment oils and everything is 100% natural and organic.

What or who inspired you to start your business?
I was inspired by the desire to bring something unique to Atlanta and position an existing service in a new and exciting way.  WAX is a combination of the things I love and do best – creating the perfect space to bring beauty, energy and style into other people’s lives.

Who is your role model or mentor?
My father.  He’s an architect and has run his own firm successfully for 30 years.  He taught me to «do unto to others as you wish to be done unto».  Not only in business, but in life.  It’s something that stays with me always, and I always see myself in our clients.

What business mistake have you made that you will not repeat?
Not following my gut instincts.  Each time I ignore it I end up making the wrong decision.

How do you spend your free time?
Watching movies, trying new restaurants, traveling, reading….the normal stuff.

What is your indulgence?
Pilates classes, champagne and weekly dinners out with my husband.

Where is your favorite place to go with your girlfriends?
Brunch!

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