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Lookin’ Hot in Honolulu

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Whatever your style, you deserve to look your best. As spring approaches and you think about giving your wardrobe a boost, head to Honolulu. Hawaii’s fashion capital is full of style-savvy gals dedicated to providing you with the outfits of your dreams. Below are just a few examples of women-owned boutiques and brands around town that you’re sure to love.

Valerie Joseph Boutique
valeriejoseph.com
1450 Ala Moana Blvd. #1254, Honolulu HI, 96814

Feminine, flirty, and friendly to your wallet, Valerie Ragaza-Miao’s boutique is located in the Ala Moana Shopping Center. Cute party dresses and snazzy accessories abound. Sparkles and bright colors will have you leaving your shopping trip feeling like a princess. (Don’t miss Valerie’s new doggie couture line: Canine Chic.)

Fighting Eel
fightingeel.com

Started by local designers Rona Bennett and Lan Chung, Fighting Eel is a clothing line that prides itself on a stunning combination of simplicity and sensuality. Their collections can be found in boutiques and on retail websites throughout the United States as well as in several shops right in Honolulu. Sexy yet soft and feminine, Fighting Eel’s designs are total confidence-boosters!

Fashionista’s Market
fashionistasmarket.com
1185 Bethel Street, Honolulu, HI 96813

Fashionista’s Market hosts designer sample sale events with discounts of 50-80% off – who can beat that? Founded by local sisters, Alyssa and Emi, this boutique is a gem and it sounds like their parties are a lot of fun! With a constantly changing inventory of the very latest fashions, no two sales are ever the same.

Alliway
alliway.com
1050 Ala Moana Blvd, Ste 1620, Honolulu, HI 96814

A transplant from San Francisco, Allison Kim Czerniak founded Alliway in 2000. Now her eclectic and colorful jewelry collections can be found in retail locations all over the country, while also brightening up her funky shop in Honolulu’s Ward Warehouse. Along with Alli’s beautiful jewelry, Alliway carries unique handbags, fun gifts, and pretty stationary.

With so many great shops in town, it’s understandable if you’re craving some retail therapy. Now perhaps you have some ideas of where to go to get your fashion-fix in Honolulu. Shop on, ladies!

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