‘Tis the season for falling leaves, Pumpkin Spice Lattes and great fashion. Fashion Network Seattle is the spot to fall head over heels for fashion. Fashion Network Seattle offers fashion-related content in the Seattle Metro Area. By promoting local designers, photographers, models, industry professionals and local boutiques, Seattle is in the know about everything fabulous. Fashion Network Seattle is not all grunt work; they also get to cover local fashion events, produce/host their own events, and create their own content around fashion and beauty. Shalonne Foster is the face of Fashion Network-Seattle. She oversees the creative direction of all editorial and video content and serves as editor for our coverage. Through her love of people and fashion, she has built an amazing network of connections to the professionals in the fashion industry in Seattle over the past year. She sat down with us and gave us an inside scoop into her world of fashion.
What is the inspiration behind Fashion Network Seattle?
Fashion Network-Seattle (originally Seattle Fashion TV) was started after I attended Paris Fashion Week and returned home to realize that there was a lack of a platform for local talent to showcase their work. The business draws inspiration from companies like: Vogue, modelinia, Nolcha and Showroom NY.
What style advice do you swear by?
Strive for perfection, even if you fall short, you are still doing alright.
What advice do you have for women everywhere?
Do not underestimate the value that you bring to the table.
What can we expect from Fashion Network-Seattle in 2011?
We are striving to make progress in creating and bringing together Seattle’s fashion industry. One of the ways we plan to do this is by creating more content and covering more events (both locally and nationally), which will ultimately mean more exposure for local talent.
What is your favorite accessory?
Shoes! One can never have too many and they are the perfect way to take risks in your wardrobe.
Where do you like to go with your girlfriends for an after work treat?
Shopping of course- there are so many great options like: Michael Cepress, Lizzy Parker, Sustalux, Baby &Co, Blackbird, Pretty Parlor,The Frock, Red Light, The Shops at the Bravern and of course Nordstrom.
Where/how do you draw inspiration for the topics on your site?
Many of the articles come from questions that I have asked or have been asked. Our team is also very curious, creative and smart so we never stop asking questions and we write to solve them and provide answers, or at least theories and spark conversation. One of our brand pillars is to educate, so we also spend a great deal trying to educate locals on fashion and break down the wall between the fashionistas and the masses.
So instead of picking up this month’s Vogue tune into Fashion Network Seattle for the latest fashion video, articles, editorials and blog entries.