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CRAVE Symposium Mentors Offer Some Insight

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May 26, 2010 by Nicole S. | Comments (2)


The CRAVE Symposium is quickly approaching and we cannot wait for this year’s All Day Think-Tank Extravaganza! We have some fabulous experts lined up to provide expert advice to all you hardworking entreprenesses. Before you meet them at our “Un-Conference” on May 31st, we thought we would provide you with a taste of insight from a few of our mentors. Still haven’t purchased your ticket for the Symposium? Click here to learn more about the day and secure your spot.

We asked our experts to answer the following questions:
1). Describe your business in one sentence.
2). What is one tip you would give to entreprenesses?
3). What is the best part of your job/why do you enjoy working with female business owners?

Dawn McCooey- McCooey Consulting Group Inc., Woman’s Enterprise Centre
1. McCooey Consulting Group Inc. is about people and the power to change, empowering people, empowering teams.
2. Understand the act and the art of juggling. If you know which balls are rubber and which are glass – you can handle anything.
3.  As a business advisor with Women’s Enterprise Centre, and as a consultant, I love the energy and the synergy of women business owners. I love how they are willing to collaborate and build community.

Carlie Smith- Portobello West
1. Portobello West is a monthly fashion and art market that features independent artists and designers.
2. Don’t write-off any idea until you’ve looked at it from various perspectives and always run the numbers.
3. Female business owners are very supportive of one another and are great at working together to create amazing projects and businesses!

Pauline O’Malley- TheRevenueBuilder
1. “Lifestyle Selling for Women – How to sell more in less time and enjoy life!” celebrates the uniqueness of women and recognizes the role that gender plays in all business transactions.
2. Without sales, you don’t have a business. As a woman, you have the natural abilities to persuade others to believe in you.
3. Women are the best sales people in the world; they just don’t know it yet!

Heather White- 2020 Communications
1. We systemize the business development efforts in a company to build strong visibility, credibility and profitability for their business
2. Take action!
3. Sitting on the shoulders of my clients and watching them make their dreams come true. Female business owners have high energy and it’s a lot of fun to be around them.

Felicia Lee- Ghost CEO Advisor
1. We specialize in working with women entrepreneurs to grow revenues through systematizing sales, marketing, and business development.
2. You are not an island – utilize mentors, resources and communities around you to help you build your business.
3. Many women entrepreneurs are afraid of sales.  It’s been incredibly rewarding to see the transformation from fear to embracing to owning the sales process!

Katie Bennett- Double Black Diamond Coaching
1. Double Black Diamond Coaching works with small business owners and leaders who dare to be great.
2. What separates my clients that get good results from my clients who get great results is commitment.  100% or 0%. There is no wiggle room on true commitment.
3. The best part of my job is getting to help people achieve the lives and businesses they have always dreamed of.

Shauna Causey- Voluntweetup
1. I help non-profits with social media, communication, PR, project management and events and I help businesses with cause marketing.
2. Test your limits on how generous you can be.
3. The best part of my job is that I get to talk about dynamic ideas, inspiring people and worthwhile causes.

Maria Ross- Red Slice
1. Red Slice offers branding and marketing consulting to help businesses tell their story and engage, inform and delight their customers.
2. Make sure you know who your audience is! Get as close to defining your “ideal” customer vs. just your “average” customer.
3. Seeing the light go off when they discover what their brand is really all about or who really is their ideal customer.

Andrea Baxter- Bratface Marketing
1. Bratface Marketing is a boutique marketing focusing specifically on branding, strategy, traditional marketing, online marketing and social media.
2. There is nothing more beneficial to business women in a small city than to get out there, make yourself aware, and make a name for yourself.
3. I would be lying if I didn’t say the freedom it allows me to have my own business.

Huge thanks to all of our amazing CRAVE Symposium sponsors: ING DIRECT, Women’s Enterprise Centre, biznik, First Services Hospitality!

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